DATA INTEGRATION AND ATTRIBUTION FOR MARKETING PROS
Microsoft and ROIVENUE™ have teamed up to provide a glimpse into the benefits of integrating all your marketing data with a free conference dedicated to marketing professionals. Learn about the latest advancements in data management powered by Azure and how ROIVENUE™ helps marketers identify where to best allocate their digital spend with our Attribution models and Budget Optimizer™.
BENEFITS
Data integration allows your team to concentrate on the important tasks of analysis and optimization. With the power of machine learning and the strength of our multi-touch attribution algorithms you’ll be able to make sense of your marketing campaign performance and allocate resources where it will have the most marketing ROI.
SAVE TIME WITH AUTOMATION
Performance teams can be more efficient, spending less time on manual tasks and more time on optimization.
NO HUMAN ERRORS
Data integration works seamlessly so there is virtually no chance for human error.
DETAILED GRANULARITY ATTRIBUTION
Get unbeatable detailed attribution even down to the user cookie.
EASY EXPORT OF REPORTS
Quickly formulate and pull all of your marketing multi-touch attribution data to Excel, Power BI, and other formats.
GET MORE FROM RAW DATA
Your team can get to the core of the marketing multi-touch attribution data and find new opportunities.
SUPPORTS METRICS FROM DIFFERENT PLATFORMS
ROIVENUE™ supports many of the world’s advertising and analytics platforms allowing you to cross reference and get deeper insight.
PROCESS
Data integration is a complex process made simple with ROIVENUE™ and Microsoft Azure. With our in-built series of connectors we are able to pull in marketing data from ad platforms, match them with web analytics data on the site and seamlessly integrate it with your internal systems to track customer lifetime value. In addition, our multi-touch attribution algorithms allow for enhanced understanding of customer behaviour so that your team gets the most performance from your marketing budget.
CUSTOM CODE
ADVANCED MEASUREMENT
WEB ANALYTICS
CUSTOMER BEHAVIOUR,
VISITS, TRANSACTIONS
INTERNAL SYSTEM
CANCELLED ORDERS,
ORDERS, REVENUE, PROFIT,
CUSTOMERS, PRODUCTS
ONLINE MARKETING
CAMPAIGN COST
DATA
ECOSYSTEM
CUSTOM CODE ADVANCED MEASUREMENT
WEB ANALYTICS CUSTOMER BEHAVIOUR, VISITS, TRANSACTIONS
ONLINE MARKETING CAMPAIGN COST
INTERNAL SYSTEM CANCELLED ORDERS, ORDERS, REVENUE, PROFIT, CUSTOMERS, PRODUCTS
CONNECT ALL YOUR FAVORITE PLATFORMS
ROIVENUE™ integrates data from the world’s biggest marketing, web analytics and CRM platforms with many more added regularly. Our team of developers ensures that all the connectors are up to date with the latest API and GDPR compliant data encryption protocols so that integration with ROIVENUE™ is as easy as possible.
MULTI-TOUCH ATTRIBUTION ROI
ROIVENUE™ is a leader in multi-touch attribution because we have incredible algorithms powered by Microsoft Azure. Our clients know that data integration is just the beginning and that the true power of ROIVENUE™ is our attribution models. We are able to make sense of your data and tell you where to spend your budget and how to spend with our Budget Optimizer feature.
CLV Attribution
Truly understand your CLV and invest in digital marketing campaigns that have the biggest long term potential.
ADVERTISING AUDIT
Match ads served with ads viewed and guarantee every cent is spent correctly.
Dedicated Client Success Manager
From onboarding to monthly reviews we want to make sure you get the most out of your data.
Multiple and custom DDA Models
There are three different attribution models to choose from or you can import your own.
JOIN US
The conference is free of charge and open to CMOs, CTOs, CEOs, Marketing directors, and senior digital marketing professionals. Please choose the city below and register on the event website. More information will follow in the coming days
Prague
06/02/2019
Bratislava
07/02/2019
Warsaw
14/03/2019
Berlin
21/03/2019
